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Blog
Field notes on AI search, citation engineering, and the new shape of organic visibility.
12 posts
FeaturedStale content and AI search: why old posts hurt citations sitewide
Outdated pages don't just lose rankings quietly — they can drag down how often AI engines trust and cite your entire domain.
about-pageentity-resolutionThe About page as an entity document: what to put on it for AI
AI engines read About pages to resolve who you are, not to be convinced. Here's the checklist for writing one as an entity document.
Oct 9, 20265 min read
pricing-page-ai-searchgeo-tacticsMaking your pricing page readable to AI assistants
AI assistants hallucinate pricing when tiers live behind JS toggles. Here's how to render plain-text prices, add Offer schema, and handle enterprise tiers.
Oct 7, 20265 min read
comparison-pagesai-citationsWhy AI engines love X vs Y pages (and how to write one)
Comparison queries dominate buyer prompts. Here's how to structure an X vs Y page — neutral table first — that AI engines actually trust enough to cite.
Oct 5, 20265 min read
competitor-analysisai-citation-trackingCompetitor citation gap analysis: find the prompts where you lose
A step-by-step method for finding the exact buyer prompts where AI engines cite competitors instead of you, and prioritizing fixes by revenue intent.
Oct 2, 20265 min read
local-business-ai-searchgeo-foundationsLocal business AI search: will ChatGPT recommend the plumber down the street?
ChatGPT, Perplexity, and Gemini don't read your Google Business Profile the way you think. Here's where each one actually pulls local data from.
Sep 30, 20265 min read- ai-search-market-sharegeo-foundations
AI search market share in 2026: the numbers, and the vendor hype
The real 2026 data on AI search share — query volume, referral traffic, and click erosion — with vendor bias flagged and a clear threshold for when to act.
Sep 25, 20266 min read - researchai-citations
We asked AI 450 times which project management tool to buy. Notion never came up.
An original study of 450 AI answers across ChatGPT, Claude and Perplexity. A review blog got cited more than any product, Notion and Linear were never mentioned once, and the three engines agreed on almost nothing.
Sep 25, 20265 min read - ahrefsbrand-radar
Ahrefs Brand Radar vs CiteFlow: track AI visibility, or fix it?
Brand Radar measures how often AI answers mention your brand. CiteFlow audits and repairs the site behind those mentions. They solve different halves of the same problem — here is how to tell which half you are stuck on.
Sep 25, 20265 min read
ai-citation-traffic-valuegeoAI citation traffic value: the zero-click math explained
AI citations send fewer clicks per impression than a #1 Google ranking, but the intent gap changes the economics. Here is how to model the break-even honestly.
Sep 23, 20266 min read
ai-citation-vs-brand-mentiongeoAI citation vs brand mention: why the two metrics diverge
An AI mention and an AI citation look similar in a dashboard but are earned by different signals and produce different business outcomes. Here is how to tell them apart.
Sep 21, 20266 min read
foundationsgeoWhich AI search engine your buyers actually use, by intent
Not every AI engine attracts the same buyer at the same moment. Match your GEO strategy to the engine your target intent actually lives on.
Sep 18, 20266 min read